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The pandemic has forced every person, company and industry to reassess what they do and how they do it. And while life as we knew it has changed and transformed, many ‘great’ (fill in the blank) and consequential events have fixed their place in history. In healthcare, it’s the Great Transformation and the confluence of an unsustainable cost trajectory, pricing transparency laws and emerging, restorative fixes to the healthcare supply chain are reshuffling the deck by the invisible hand of the market and power is about to shift from the classes to the masses. Healthcare’s Great Transformation belongs to the consumer–and here’s how employers can take what is rightfully theirs: Control.

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